Menstuff® has compiled the following information on Move On's "Bush in 30 Seconds" ad contest. Back in October, they expected maybe 300 people would take the time to make a TV ad that tells the truth about President Bush. But when they reached the submissions deadline in early December, they had over 1,000 ads -- including some of the best political ads we've ever seen.
Now, they're counting on you to help them narrow the field from 1,000 ads to 15 finalists. Their panel of celebrity judges will pick the winning ad from among those finalists, and they'll run it in January during the week of Bush's State of the Union address. All 15 of the top ads will be featured in a Bush in 30 Seconds awards show at the Hammerstein Ballroom in New York on January 12th.
You can start rating the ads right now at: www.bushin30seconds.org/vote/?id=2215-299027-Mk5AtXdnzLX_j9Mq3RMcAQ (We recommend viewing the ads on a high-speed Internet connection -- it'll take a long time for them to load with dial-up.)
The range and quality of the ads is remarkable. There are cartoons, takeoffs, music videos, documentaries, and somber, moving works of art. Ads have been submitted from every state in the country, and they feature newborn babies, 95-year-old grandmothers, and everyone in between. And while some of them probably aren't grade-A material, even advertising industry veterans have been impressed with the overall caliber.
When you log in to rate ads, you'll be presented with a selection drawn from the entire pool. You'll be able to evaluate each ad according to four criteria, and submit that information to move to the next ad -- up to 20 randomly ordered ads a day. You can share a great ad by forwarding a link to a friend for viewing, but the only way to vote on any of the ads is to sign on to the voting process. The online voting will conclude at the end of the year -- midnight, PST, on December 31st.
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