September This judgement not only affects how many critique cisgender people but also those whove chosen to present themselves as nonbinary, or who have realized that to be themselves they must identify as transgender in the variety of ways that people identify with that reality. Such judgements of who is good looking go beyond just saying that the looks of that person are not my personal idea of beauty by becoming absolute statements that those people ARE not beautiful or pretty or handsome in the way the critic thinks someone should be. With the coming out of some as transgender, these ideas of beauty can also be challenged by new presentations, but theyre ideas that should be challenged anyway because of the usually unhealthy cultural gender roles they represent. Definitions and their accompanying images of beauty are taught to us by the culture around us practically from birth - and those definitions reveal that beauty is not merely in the eye of the beholder, but actually in the eye of what makes more money for a consumer society. It's unlikely, for example, that youve heard that millennia old saying: Theres nothing as beautiful as gray hair and a long beard. Thats because it comes from traditional China, not twenty-first century America. And its obviously not an expression popular in American pop culture. In the US, our view of what is beautiful, especially for women, is a twenty-something-year-old or a young-looking thirty-something. Imagine those thirty-somethings worried that they dont look young anymore! Were conditioned to be attracted to youthful looks from our first exposure to contemporary culture, and to criticize ourselves as we show the natural results of aging. If weve been thoroughly conditioned, we even feel that wrinkles, gray hair, age spots, sagging, and drooping are like diseases to fight. Thats good news for the bottom-line of so many of the distributors of the products and services they want to sell us. Like most views of beauty that have existed in history, definitions of what is attractive are dominated by the economics of their times. Queen Elizabeth I, tried her best to keep her skin as white as possible. A tan was a symbol of those pitiful working people who were required to labor in the towns and fields, of slaves, and servants, not of those who were upper-class, the lords and ladies. When a tan came to indicate that people had the money and time to afford to dally at (to escape to) the seaside or some other resort, a healthy, brown as a berry tan became a desired mark of beauty. It was proof to others that you had taken a luxurious vacation at some glamorous and expensive Riviera or south-sea paradise. Then, with the growing recognition of the consequences of sunning, with skin cancers and sun-damaged skin, a dark tan began to fade out of definitions of beauty. And hundreds of products were marketed to protect the skin. Today, were so economically committed to selling and buying anti-aging products and services, that it would be hard to convince us consumers that old age makes one more beautiful. Well know when that day finally does arrive when theres a new skin cream that encourages and increases wrinkles: Apply this and youll look years older. No, old age just doesnt sell. The fact is, were all going to show the effects of aging without spending a thing. Theres nothing one has to do but hang around long enough. Much of what we do, buy, breathe, and ingest, probably encourages the signs of age. So, theres no money to be made by the cosmetic industry in promoting the beauty of aging. Were going to get there without the use of creams, nips, tucks, or other chemicals and surgery. But theres a lot of money to be made if were all convinced that to look young is beautiful. Youth is always sellable because its guaranteed to be fleeting no matter what we buy. And most anyone can do youth, All that involves aging requires courage to experience. Its unfair that the different way we treat gender allows some leeway for men. Our idea of a successful man is a business-type who shows some evidence of age. Its the mark of a man who has beaten, or at least mastered, the economic system, a man who therefore can protect his women. Thats different than the idea of a beautiful woman were expected to have absorbed. Shes supposed to look as if she were a trophy, a jewel, hanging around to prove a man is successful enough to get one. Shes not someone who fits the popular stereotype were supposed to accept of what a career woman who is independent of men looks like. She must fit the current ideas of feminine beauty. But men are not immune as they age. There are three ages of men youth, middle age, and you look good. Its still considered a compliment to tell a man that he doesnt look his age. And we wouldnt consider that positively if we knew it meant he looks older than he is. In the middle of all this pressure of what is supposed to be considered beaufiful, when we start to break through and are attracted to the look of someone who exhibits the fact that she or he is wise, experienced, and weathered, weve gone far in rejecting a dominant idea of beauty that, in reality, represents nothing at all that is important in the world. We break through it when beauty to us is more than skin deep, when we see the difference between an attractive person and a pretty one by the consumer-based cultural standards weve absorbed, when we find a persons attractiveness in the comfort they find in their own looks, in the satisfaction they have in being who they are (cisgender or transgender), in the absence of the need to judge others or to value others who fit any outwardly imposed ideas of beauty, in the fact that they can unapologetically be themselves. Except for the current consumer-dominated dating game, beauty is actually a worthless characteristic anyway. It wont help discover a cure for diabetes, heart disease, or cancer. It wont help someone run faster, jump higher, write a great novel, improve the educational system for future generations, make our laws fairer, have compassion for others, or even become a billionaire. And when looking for someone to share our life, it wont make someone more compassionate and companionable. For the current popular definition wont last, so its guaranteed not to be what enriches or promotes a long-term, loving relationship. © 2023 Robert N. Minor Other Issues, Books, Resources Robert N. Minor, Ph.D., Professor Emeritus at the University of Kansas, is author of When Religion Is an Addiction; Scared Straight: Why Its So Hard to Accept Gay People and Why Its So Hard to Be Human; and Gay & Healthy in a Sick Society. Contact him at www.FairnessProject.org
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